I saw this advertisement on the Foliage Network website and it just makes me so happy. As your curser hovers over the banners, leaves fall and transform from black and white to the vibrant colors of a Wisconsin autumn. It’s beautiful as well as fun! Below is Travel Wisconsin‘s Fall TV spot starring Green Bay Packer Jordy Nelson with (terrible acting and styling execution but) a clever marketing idea by Wisconsin native and Hollywood filmmaker, Jerry Zucker. It’s a silly Wizard of Oz spin-off and pretty effective. If you want to see more on these ads, visit the PR page at TravelWisconsin.com.